Alliance Health

Deal Snapshot

Company: Alliance Health / Alliance Health Networks, Inc.

Website: www.alliancehealth.com

Sector / Category: Digital health / patient engagement / condition-specific health communities

Headquarters: Salt Lake City, Utah

Founded: 2006

Investor: Frazier VC

Investment Vehicle: Fund I

Deal Type: Secondary purchases

Company Overview

Alliance Health, commonly referred to publicly as Alliance Health Networks, built online communities and engagement tools centered on specific health conditions. Its platform combined condition-specific social networks, educational content, and digital engagement tools designed to help patients navigate chronic conditions while giving healthcare organizations and marketers a way to reach highly targeted patient audiences. Public descriptions of the company consistently place it in Salt Lake City and describe it as a digital health business built around disease-focused communities.

Public Funding / Capital Events

Sep 16, 2009 — $3.3M Series C preferred financing The company announced a $3.3 million Series C preferred stock financing led by Highway 12 Ventures, with EPIC Ventures also participating. At the time, Alliance said the round brought total venture capital raised to $6.6 million.

Jun 1, 2011 — $11M financing Alliance Health Networks announced an $11 million round led by New World Ventures, with participation from Physic Ventures and existing investors Highway 12 Ventures and EPIC Ventures. Coverage described the company as operating condition-specific social networks and said the financing brought total funding to roughly $18 million.

May 15, 2012 — Medify acquisition Alliance Health Networks acquired Seattle-based Medify, a medical information startup, in an undisclosed transaction. The deal expanded Alliance’s content and search capabilities within its broader patient-engagement platform.

Jan 2014 — Acquired by Ingram Medical A later legal filing states that Ingram acquired Alliance Health Networks in January 2014 and then adopted the “Alliance Health” brand name.

2017 - Restructuring Alliance Health faced a "fall from grace," filing for Chapter 11 bankruptcy with debts between $50m and $100m, resulting in 11% layoffs and a change in leadership.

Investment Summary

Frazier VC invested in Alliance Health through Fund I via secondary purchases in June 2015 and again in April 2017.

Why We Invested

Alliance Health sat at the intersection of digital health, patient engagement, and targeted community building, with a model that could scale across many conditions without rebuilding the core platform each time. Its differentiation came from pairing disease-specific communities with actionable health content and audience access that was difficult to replicate quickly at quality and scale. That created the potential for meaningful workflow embed and data advantages with healthcare partners, especially in chronic-condition categories where trust, engagement, and repeat usage matter. The company also showed evidence of execution through multiple funding rounds, platform expansion, and the Medify acquisition.

Other Investors

• Highway 12 Ventures

• EPIC Ventures

• New World Ventures

• Physic Ventures