top of page
Search

Goal Zero

  • Writer: Frazier VC
    Frazier VC
  • 2 days ago
  • 2 min read
Frazier VC investment in Goal Zero

Deal Snapshot

Company: Goal Zero Corporation

Sector / Category: Portable power / solar energy / outdoor and emergency energy solutions

Headquarters: Bluffdale, Utah

Founded: 2009

Investor: Frazier VC

Investment Vehicle: Fund I

Deal Type: Secondary purchase


Company Overview

Goal Zero develops portable power stations, solar panels, lighting products, and related accessories designed for outdoor recreation, off-grid use, emergency preparedness, and backup power. The company built its brand around making reliable, portable energy accessible for consumers who need power away from the grid or during outages.


Public Funding / Capital Events

Jan 23, 2013 — $7M growth financing Goal Zero raised $7 million in a growth round from Mercato Partners. Public funding databases list this as a 2013 growth financing for the Bluffdale, Utah company.


Aug 14, 2014 — Acquisition announced by NRG Energy NRG announced an agreement to acquire Goal Zero, describing the company as a market leader in personal solar products. The acquisition aligned Goal Zero with NRG’s broader consumer energy strategy.


Sep 18, 2014 — Acquisition completed by NRG Energy NRG later announced that it had completed the acquisition of Goal Zero. After closing, Goal Zero continued as part of NRG’s consumer-focused energy and portable power efforts.


Investment Summary

Frazier VC invested in Goal Zero through Fund I via a secondary purchase in November 2013. The company was acquired by NRG Energy shortly thereafter.


Why We Invested

Goal Zero combined a recognizable consumer brand with a practical energy product line that served multiple durable use cases, including camping, overlanding, emergency preparedness, and off-grid power. Its portable solar and battery products addressed a growing market where reliability, product design, and brand trust mattered, creating differentiation beyond commodity hardware. The business also benefited from a repeatable product model with expansion opportunities across accessories, larger power systems, and broader retail distribution. Its acquisition by NRG soon after Frazier’s investment reinforced the strategic value of the category and the company’s market position.


Other Investors

  • Mercato Partners

  • NRG Energy

  • BYU Cougar Capital

  • In-Q-Tel

bottom of page